(Not So) Dumb Starbucks

At New York’s 2nd Ave Deli, you can order the Instant Heart Attack and/or the Triple Bypass Sandwich. Listed on the menu like this (below), the sandwiches are trademarked. When the 2nd Ave. Deli…

One Reason To Drink Coffee in China

How can you show your friends (in China) that you have ascended to your country’s middle class? Starbucks. First, some background… A 2010 BusinessWeek article on the world’s most caf…

Coach and the Chinese Consumer

Reporting their 4th quarter earnings yesterday, Coach, the handbag and accessories retailer, disappointed investors when they said that US department store and factory outlet sales had slowed. They di…

Airline Mergers and Coffee

What to do when one airline uses a potent Starbucks bean, the other a weak Fresh Brew blend and they merge? After 14 months, Continental and United finally decided. Described in Bloomberg Businessweek…

©2016 econlife. All rights reserved.