Connecting Where We Shop to How We Vote

We can see the connection between shopping and voting when we look at retail establishments in down-home zones and upmarket bubbles.

What an Economist Would Buy at the Salad Bar

We could say that we are looking at salad bar economics when we compare the price per pound at the salad bar to the produce aisle.

Less Choice Fatigue at Whole Foods

With Whole Foods ranking produce as unrated, good, better, best, they are simplifying shoppers’ decision making and minimizing choice fatigue.

More About Lines

Next time you are in Starbucks, check how long you stood in line. They care. To save 14 seconds, for example, Starbucks designed a larger ice scoop which baristas could use for one dip instead of 2. Still though, in…