Throwback Thursday: When McDonald’s Went to Moscow (and Maybe Changed the World)

Contemplating the impact of the McDonald’s Moscow, journalist Thomas Friedman suggested that nations that hosted the hamburger chain won’t fight each other.

An Emerging Market: Cambodia

Our story starts in Russia with McDonald’s French Fry problem. Planning to open the first Moscow McDonald’s in 1990, they realized Russian potatoes were too little. Yes, they tasted good. But the fries would be tiny–not like a McDonald’s French…