The Blackberry Disruption

Last week’s Blackberry blackout saved lives. In Dubai, traffic accidents dipped 20%. For Abu Dhabi, the decrease was 40%. Considering that there is approximately 1 traffic accident every 3 minutes in Dubai and a traffic fatality every 2 days in…

Naming Matters

Combine something enjoyable like a strawberry with a color that connects to high tech. Then add the one letter that has a “reliable” sound in most languages and what do you get? Blackberry. Actually, the Blackberry might have been called…