July 20, 2022
In international markets, businesses need to recognize local preferences when they sell products beyond home borders.
In international markets, businesses need to recognize local preferences when they sell products beyond home borders.
From China to Switzerland, and Oreos to chocolate bars and mousse, global chocolate consumption depends on where you look.
Targeting a less literate, poorer population, developing nations' smartphones are different from their "sisters" in industrialized countries.