Why the World Needs Wayfinders

In public spaces like airports, hospitals, and museums, we navigate through the architectural signals that have been called wayfinding.

The Behavioral Nudges That Our Trains and Planes Give Us

The best designed railway stations and airports have behavioral nudges that travelers don’t even know they are following.

What Flying Really Costs

To calculate the real cost of flying, to the fares and the fees, we need to add the time, aggravation and inconvenience created by poor airport design.

Looking at Invisible Labor

While a diplomat negotiates a treaty and a singer records music, few of us recognize the invisible labor that made their work possible.