Why We Like the Pumpkin Spice Latte

Released at the end of August and available though the fall, the Starbucks Pumpkin Spice Latte is seasonal for a clever reason.

May 2020 Friday’s e-links: Business Wars and Disaster Tradeoffs

My May 2020 e-links include the “Business Wars” podcast series on competitors like Starbucks and Dunkin’ and a book rec on Katrina’s emergency tradeoffs.

The Surprising Reason That We Love Our Pumpkin Spice Lattes

An economist can explain the surprising reason that we eagerly anticipate the yearly launch of Pumpkin Spice Latte from Dunkin’ and Starbucks.