New Nudges From the Invisible Hand

Moving from the bottom up, the power of the market gives countless nudges to consumers and businesses that shape their berjavior.

Why Car Colors Matter

Choosing car colors is about more than an appearance when we look more closely at resale value, temperature, and theft.

An Amazon Market in South America

Everywhere we read about Amazon markets. But today, it’s the real thing. Where are we going? To what you can buy in the Amazon Basin. From Jungle to Table Our story starts in an upscale restaurant in La Paz, Bolivia.…

What Fake Tusks Tell Us About Real Ivory

Because of the price incentives that the market creates for the African ivory trade supply chain, elephant tusks move from the bush to the coast and beyond.