Daniel Kahneman

April 12, 2019

How Shopping For Yogurt is Like Buying a Car

Recent research explains that our yogurt choice fatigue at the supermarket is rather similar to what we experience when buying a car.

March 3, 2019

The Best Way To Measure Happiness

When we compare Bhutan's gross national happiness (GNH) to its gross domestic product (GDP, we could decide if happiness relates to economic growth.