The Seismic Changes in Doritos Supply

Looking at Doritos supply and demand, we see seismic changes in supply but little happening on the demand side.

Why We Should Worry About Our Oreos

Alarm bells have started to ring among lovers of Oreo cookies because it is possible that a very basic ratio is changing.

Why We Spent More On Halloween Candy

With Halloween candy prices hitting record levels, some of us will adjust our buying behavior at the grocery store.

Would You Pay the Same Price for 11 Eggs?

Sometimes shrinkflation is a more attractive alternative when sellers want to charge more but think they can hide it.

Why the Swiss Matterhorn Matters

Decisions made by Toblerone’s parents company mean that the Swiss chocolate bar will need to shed some of its “Swissness.”

Where Shrinkflation is Spreading

Obscuring the impact of inflation on products that range from cat food to coffee, shrinkflation has spread.

How to Hide a Price Increase

Expecting consumers to resist 8.3 percent inflation, some retailers have figured out hidden price increases that are tough to see.

The Mystery of the Shrinking Pretzel Packages

We have a mystery when we see that corporations are shrinking packages while their CEOs’ inflation expectations are uninformed.

Where Shrinkflation Is Retail Camouflage

Concerned that inflation might reduce sales, the remedy is shrinkflation through which food makers reduce package size.

How Shrinkflation Makes More Become Less

When a producer is concerned that a price increase will diminish sales and increase consumers’ ire, the other alternative is shrinkflation.