With tectonic shifts in the TV and film business, movie product placement has remained a dependable marketing tool.
What Super Bowl Ads Really Say
Ranging from Apple to Amazon, and Pets.com to Ameriquest, decades of Super Bowl ads can demonstrate some major turning points in the U.S. economy.
Are You Buying Less Soup?
Canned food used to be aspirational. The ads in 1918 said that easy-to-use canned foods gave Mom more time to play with the kids. Canned Foods were healthy. They were versatile. You can see where we are going. A perfect…
Oligopoly: Two Great Ads
During August, 2010, this picture of VW’s headquarters appeared in Google Street View. Fiat actually was following a Google car and then parked, at the right moment, in front of VW for the shot. In Santa Monica, CA, Audi and…
