For every cab ride, NYC records the place, time, fare (and the tip if a credit card is used). Using the taxi database, Gawker was able to figure out Kourtney Kardashian’s and Judd Apatow’s…
A Big Problem That Needs a Little Nudge
Whether increasing tax compliance or discouraging public urination, behavioral economics can encourage socially desirable behavior with the right nudges.…
The Nudge Toward a Goldilocks Savings Rate
We need to raise the low U.S. savings rate with new incentives like a lottery on savings deposits because households and business investment need savings.…