How Shopping For Yogurt is Like Buying a Car

Recent research explains that our yogurt choice fatigue at the supermarket is rather similar to what we experience when buying a car.

Why the Greek Yogurt Invasion Was More Than Yoplait’s War

The story of Yoplait’s unsuccessful battle against a Greek Yogurt invasion is really about a war that old food brands are fighting.

Negative Externalities: The Downside of Greek Yogurt

Greek yogurt may not be entirely good for us. When firms like Chobani make Greek yogurt in New York State, they use 3 or 4 ounces of milk to get an ounce of creamy yogurt. Once they have the yogurt,…