Slowing an upward march, the price of Super Bowl ads remained high as did their demand and probable return on a massive investment.
When we look at Shohei Ohtani economics, we see how the time value of money relates to his $700 million pay package and to us.
Like all sports projects, renovating Arthur Ashe Stadium requires choosing between most fans and the minority that brings the most revenue.
Diminishing their race time, elite marathon runners wear state-of-the-art super shoes from Nike and Adidas.
Through Women’s World Cup football, we can see how a male bias created a gender pay gap and shoe discomfort.
Identifying when we achieve our peak physical and mental performance, researchers present hope for almost every age group.
Reflecting the impact of a fast growing sport, pickleball economics takes us to a slew of unintended consequences.
Watching competitive eating at the annual Nathan’s contest, we need an economic explanation to understand the results.
There is no need for a spoiler alert because we all know how Air ends. But there is so much more. Air Jordan Capitalism Today, our story starts with an Elizabeth Gilbert (Eat Pray Love author) New Yorker magazine interview.…