Why We Need to Know About the Cupcake Bubble

Long gone, but still here in many ways, the cupcake bubble is a timeless story about more than decadent food.

Cupcakes and Other Notable Bubbles

Whether looking at 1637 or 2000, markets and financial bubbles always seem to find each other. As a surge in demand pushes prices up, the result resembles a bubble because it is full of air rather than value.

The Cupcake Bubble

Just like technology stocks in 2000 and housing in 2005, the cupcake bubble has burst. In 2004 or so, many of us started buying the most amazing cupcakes. 4 inches tall, topped with sprinkles or a cookie, the cupcake might have been pistachio or strawberry…

Profit Matters

During the dot.com bubble, investors gave Boo.com $188 million, Geocities was purchased for 3.57 billion, and pets.com introduced us to sock puppet. None exist today. Startup.com is an excellent documentary about the rise and demise of a similar dot.com.  GovWorks.com was supposed to let you pay…