A Simple Explanation of Wacky Oil Prices

Looking at a crude oil matchmaker, production, and consumption, we can simply explain the below zero April oil price plunge.

What An Economist Says on Valentine’s Day

Looking at an economist’s Valentine, we would find production possibilities, inelasticity, marginal returns, and also some poetry.

How Women and Men Respond Differently to Gender Branding

Like other firms that try gender branding, the makers of Chick Beer discovered that women responded differently from their male customers.

The Value of the Brands We Love the Most

Adding to the value of a good or a service, firms in the top 15 global brands like Apple and Amazon have our loyalty by distinguishing what they produce.

The Reasons That Airlines Boost Fees Rather than Fares

When the rising price of fuel boosts airlines’ costs, they can buoy their bottom line by increasing optional and barely noticeable fees or raising fares.

Weekly Roundup: From Raisin Reserves to Greek Bank Reserves

Our everyday economics includes inelasticity, supply, regulation, entitlements, subsidies, healthcare, innovation, price floor, monetary policy, euro zone.

A New Way to Calculate Drug Prices

Rather than the market system, several doctor suggest that cancer drugs can be priced using variables based on value that include toxicity and efficacy.

How We Respond to Higher Taxes

Recent academic studies show that by lowering individual income taxes and eliminating certain business taxes, Kansas’s new tax cuts can boost its economy.

A New Cause of the Housing Bubble

In the 663 page report from the Financial Crisis Inquiry Commission (remember them???), the 2000-2011 real estate boom and bust is blamed on relatively predictable conditions. Just glancing at their chapter titles and conclusions, you can see that they blame…

Is $3.9 Million the Right Price for a Super Bowl Ad?

In an ad for the (Super Bowl) ad, Stephen Colbert talks about Wonderful Pistachios. http://www.youtube.com/watch?v=oKAG7UJ-NWk Fox said its Super Bowl TV ad inventory (estimated at 65 spots) for the game is sold out. According to Ad Age, that inventory included…