How To Spend $7 Million

Slowing an upward march, the price of Super Bowl ads remained high as did their demand and probable return on a massive investment.

November 2023 Friday’s e-links: The Taylor Swift Documentary

Continuing our November e-links, I recommend the Netflix documentary that helps us learn more about the Taylor Swift phenome

How Taylornomics Boosts the Economy

Called Taylornomics, the economic boost from Swift’s Eras tour and the newly released movie of the tour ripples far beyond theaters.

Why Our Songs Are Shorter

Looking back at song length history, we could say that we have shorter songs because of changing technology..

The Women’s Multiplier Effect

The Wall Street Journal tells us that women’s spending is up. Let’s take a look. Women’s Spending Sweden According to the Financial Times, the increase in restaurant and hotel prices temporarily boosted Sweden’s inflation rate even before Beyoncé arrived. Called…

One Totally Unexpected Reason That Beyoncé Makes So Much Money

With music superstars like Beyonce earning a disproportionate amount of industry income, the reason why could be surprising.

How Bruce Springsteen Should Price His Platinum Tickets

Rather than objecting to some very high Springsteen ticket prices, fans should recognize the economic ideas that justify them.

Econlife Quiz: Taylor Swift

Taylor Swift made a slew of decisions that related to re-recordings, Diet Coke, and Spotify. After taking our Taylor Swift quiz, you can decide if she is a clever businesswoman. My sources and more: ChartMasters, The Sydney Morning Herald, Music…

Why Taylor Swift Likes Slow Ticketing

Wondering why concert ticket prices have gone up during the past decade, we can look at Taylor Swift’s 2018 Reputation tour.

How Taylor Swift Uses Temptation Bundling

Because album bundles increase our demand for a star’s recordings, they help to propel a song or album to the #1 Billboard spot.