Why Our Songs Are Shorter

Looking back at song length history, we could say that we have shorter songs because of changing technology..

The Women’s Multiplier Effect

The Wall Street Journal tells us that women’s spending is up. Let’s take a look. Women’s Spending Sweden According to the Financial Times, the increase in restaurant and hotel prices temporarily boosted Sweden’s inflation rate even before Beyoncé arrived. Called…

One Totally Unexpected Reason That Beyoncé Makes So Much Money

With music superstars like Beyonce earning a disproportionate amount of industry income, the reason why could be surprising.

How Bruce Springsteen Should Price His Platinum Tickets

Rather than objecting to some very high Springsteen ticket prices, fans should recognize the economic ideas that justify them.

Econlife Quiz: Taylor Swift

Taylor Swift made a slew of decisions that related to re-recordings, Diet Coke, and Spotify. After taking our Taylor Swift quiz, you can decide if she is a clever businesswoman. My sources and more: ChartMasters, The Sydney Morning Herald, Music…

Why Taylor Swift Likes Slow Ticketing

Wondering why concert ticket prices have gone up during the past decade, we can look at Taylor Swift’s 2018 Reputation tour.

How Taylor Swift Uses Temptation Bundling

Because album bundles increase our demand for a star’s recordings, they help to propel a song or album to the #1 Billboard spot.

Why Superstars Dominate the Billboard Hot 100 Chart

For 60 years, Billboard, every week, has ranked the best music. Using sales, radio play, and now streaming, they tell us what we like the most. Recently though, there’s been a fundamental change. Where are we going? First to Drake…

How Taylor Swift Solved Her Ticket Problem

Through her new concert tour, “Reputation,” Taylor Swift may have figured out how to prevent scalpers from reducing ticket availability and getting too much of her revenue.

Taylor Swift Gives Apple a Little Taste of Capitalism

By asking Apple to pay her and other artists when customers get their music for free displays Taylor Swift’s understanding of the basics of capitalism.