The Electric Vehicle Switch

Seeing your new EV, you might find it difficult to imagine the huge changes that an electric vehicle switch required in the factory.

How Reese’s Pieces Are Like Ray-Bans

With tectonic shifts in the TV and film business, movie product placement has remained a dependable marketing tool.

The Mystery of the Disappearing Auto Industry Jobs

GM targeted 2035 for going all electric. Ford said the same for 2030 but only in Europe. Now Volvo tells us that it will sell battery only cars by 2030. To buy one, we have to go online where price…

Three Kinds of Irresistible Tech From the Consumer Electronic Show

Last year in Las Vegas, 171,000 (or so) attendees could have looked at 4,400 new technology exhibits at CES (the Consumer Electronic Show). This year it was all digital and somewhat overwhelming. So, as always, I am depending on the…

Looking at Our Restaurant Anxiety

As COVID-19 intensifies our restaurant anxiety, an entire dine-in industry is experiencing cataclysmic upheaval.

How Vinyl and Streaming Are Similar

Changes in recorded music sales were fueled by new formats that started with vinyl and eventually became streaming.

Dark Stores and Other Ways That Grocery Shopping Has Changed

The five basic ways that our grocery shopping will change at home and in the store were propelled by the coronavirus pandemic.

Why Purell is More Than a Hand Sanitizer

A classic story about entrepreneurs, Purell history displays how a wife and her husband satisfied a need before it existed.

Learn With Elaine: How Transparency Transformed Food Shopping

When the development of cellophane let us have self-service food shopping for meat and produce, it started a retailing revolution that economists call creative destruction.

The Problem With Vegan Names

With plant-based foods growing like weeds, we have to decide if their vegan names should reflect the foods that they resemble.