Restaurant Economics: How to Make 1500 Meals a Day

At 2 am, converging at the delivery entrance of Balthazar in NY’s SoHo are mussels from New Zealand, russet potatoes from Idaho, steak from the Midwest and chicken breast and bacon from Prince Edward Island while some Little Skookum oysters originated in Washington State.…

Behavioral Economics: Menu Incentives

In economics, sometimes psychology comes in handy… If you were creating a wine list for a restaurant, which order would you select: Alphabetize everything. By price, start with the cheapest bottles. By price, start with the most expensive bottles. Group…