Dear Alexa, I have to admit I’m getting lazy. As always, my New Year’s resolution is to get in shape. But the protein shakes and five a.m. wake up calls just aren’t as appealing as they used to be. Why…
The Easiest Way to Keep a New Year’s Resolution
Combining our “wants”and “shoulds” into temptation bundling, we wind up with a commitment device that helps us keep our New Year’s resolutions.
Weekly Roundup: From Grocery Bags to Soda Bottles
Our everyday economics includes developing nations, human capital, environment, behavioral economics, consumer spending, health care,incentives & sin taxes.
The Unexpected Impact of Reusable Grocery Bags
Knowing that reusable grocery bags shifts consumer spending to more indulgent purchases, supermarkets can respond with new prices and product placement.
Weekly Roundup: From Fake Stats to Slippery Glue
Our Posts Roundup Sunday 3.22.15 The bundles that make life pleasant…more Monday 3.23.15 Where American cars are made…more Tuesday 3.24.15 What March Madness really represents…more Wednesday 3.25.15 Why Sunday shopping matters…more Thursday 3.26.15 Making ketchup that glides…more Friday 3.27.15 How…
How Temptation Bundling Can Help You Exercise More
Because cost and benefit analysis shows that temptation bundling for gym attendance encourages healthier behaviors, the approach can be used elsewhere.