Food and Entertainment

February 24, 2019

The Value of the Brands We Love the Most

Adding to the value of a good or a service, firms in the top 15 global brands like Apple and Amazon have our loyalty by distinguishing what they produce.

December 2, 2018

Six Facts About How Supermarkets Influence What We Buy

These six facts tell us how our supermarket shopping can be influenced by much more than the shopping list we bring with us.

November 2, 2018

What Do Coca-Cola and Reese’s Peanut Butter Cups Have in Common?

Reese's Peanut Butter Cups and Coca-Cola are just two examples of higher consumer prices because transport and ingredient costs have gone up.

June 8, 2018

Who Will Care About the Starbucks Price Hike?

When coffee drinkers hear that some prices at Starbucks will rise, their response will depend how how elastic their demand is.

May 13, 2018

When Choosing a Salad Is Like Buying a Car

Recent research explains why and when we experience choice fatigue after seeing the alternatives at a salad bar or options at an auto dealer.

March 20, 2018

The Return of the Disappearing Avocado

If avocado has returned to your favorite veggie wrap, you can ask your economist to explain avocado prices with supply and demand.