Please join me for a moment in Gander, Newfoundland:
Yesterday I saw Come From Away and would like to tell their 9/11 story through a new lens.
How Gander Mobilized
On September 11, 2001, an air traffic controller at Gander International Airport was told to “shut down the sky.” With U.S. airspace closed, 38 re-routed planes, mostly from Europe, had to land there immediately. After waiting for hours, passengers passed through security. Their checked bags had to remain in cargo.
Meanwhile, Gander’s 9650 (or so) residents were figuring out how to feed, clothe, and shelter 6579 adults and children, 11 dogs, 9 cats and 2 bonobo apes (traveling from Belgium to a Columbus, Ohio zoo). They knew they needed blankets, toiletries, medicine and a lot of food. The town’s hockey rink became the world’s largest refrigerator. Looking for translators, they asked who spoke what language. Striking bus drivers said they would return to work until the guests departed. A town located 90 minutes away sent over enough sandwiches and soup to feed 200 people. One person called the island “casserole city.”
In addition to churches, schools and community centers, residents welcomed travelers in their homes. A group of terminally ill children flying to Disney World was treated to a celebration led by Commander Gander. Another group was anointed honorary Newfoundlanders after they kissed a cod on the lips, donned sou’westers, and ate hard bread and pickled bologna as onlookers banged an “ugly stick” covered with beer bottle caps.
This a rather blurry photo of the sleeping accommodations at Gander Academy:
Our Bottom Line: Land, Labor, Capital
If economics is the science that shows how we solve the problem of scarcity, then Gander on 9/11 is the perfect example. Their population almost doubled. And yet, their land, labor, and capital took care of everyone.
Gander’s population stopped doing what it does everyday. Instead, they prepared huge quantities of food, they transported people and they re-allocated supplies, They had to translate multiple languages. One person became the TV “town crier” who told the town that someone needed a moose dinner or they had too much toilet paper. One bakery made a cake for 350 people. Another person went from house to house picking up the barbecues for cooking some of the meals in a central location. As for the animals, they too were cared for. One of the cats was even given the medication that was attached to her carrier.
The buildings became dormitories. The hockey rink was the refrigerator. With just 500 hotel rooms, homes became B&Bs. Banks of phones, computers and TVs were set up where groups of people could access them. School buses moved travelers and refrigerated trucks brought meat. Also defined as capital, their inventory ranged from food to new underwear to nicotine gum. And there were countless casserole dishes.
Perhaps the land itself didn’t really change but it was used in different ways.
Do see the show when you can. It was special.