Behavioral Economics

The intersection of psychology and economics, behavioral economics looks at human tendencies that involve biology and culture when predicting and explaining economic decision-making.

We Finally Know If Money Makes Us Happy

Looking at money and happiness, studies have disagreed whether increasing income makes us happier…until now.

Where the World Needs More Women Leaders

Whether looking at countries, cartoons, or corporations, we see the an egregiously inadequate number of women leaders.

Why Dinner Guests Say Thank You With Wine, Not Cash

Called repugnant transactions, there are some behaviors in which we should not engage that can involve money or moral outrage.

Why We Want More (Academy Award Winning) Actors

Although yesterday, Academy Award diversity was boosted by Everything Everywhere All at Once, still the numbers are low.

Why We Want To Win the Lottery

When researchers looked at the impact of winning the lottery, they reported some surprisimng rsults about our how our well-being changed.

What an Economist Might Say on Valentine’s Day

As poems, or graphs, or cartoons, economic Valentines are one of many reasons why economics need not be the dismal science.

Why We Want the Valentine’s Candy We Never Liked

Although they last for five years and (sometimes) taste like plaster, conversation hearts are the best selling Valentine’s Day Candy.

What Does Our Well-Being Cost?

Through new well-being metrics, we can see alternative criteria to which policy makers can respond after the GDP.

What We Expect From Online Dating

The closer we look at online dating markets, the more we see differences in the firms, the users, and the attitudes.

The Many Sides of the Ford Pickup Truck

Ranging from changes in society to the owner’s messaging, the history of the Ford pickup truck is about more than transportation.