April 12, 2018
Told that their least favorite candy might no longer exist, people are panic buying NECCO wafers and Sweethearts because the New England Confectionary Company could shut down.
Told that their least favorite candy might no longer exist, people are panic buying NECCO wafers and Sweethearts because the New England Confectionary Company could shut down.
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Brand loyalty, preferring aspartame in Diet Pepsi and Coca-Cola's original recipe can be explained by ideas from behavioral economics like status quo bias.