Demand and Supply

June 20, 2018

The Woman Who Wants a Moon Dust Market

Unless the U.S. government lets a woman in Tennessee keep and then sell her moon dust, it will remain a "priceless" national treasure with unknown value.

June 18, 2018

How Starbucks Coffee Bean Husks Are Like Perdue Chicken Paws

When previously worthless byproducts like coffee bean husks, chicken paws, and hog snouts became popular, we increased our economic efficiency.

June 8, 2018

Who Will Care About the Starbucks Price Hike?

When coffee drinkers hear that some prices at Starbucks will rise, their response will depend how how elastic their demand is.

May 17, 2018

How Taylor Swift Solved Her Ticket Problem

Through her new concert tour, "Reputation," Taylor Swift may have figured out how to prevent scalpers from reducing ticket availability and getting too much of her revenue.

May 13, 2018

When Choosing a Salad Is Like Buying a Car

Recent research explains why and when we experience choice fatigue after seeing the alternatives at a salad bar or options at an auto dealer.

May 8, 2018

Do Mandatory Calorie Labels Matter?

Although mandatory calorie count labels have become the law of the land, their impact on firms and consumers is still unpredictable.

April 11, 2018

Does Rent Control Really Control Rent?

When cities like San Francisco pass rent control legislation to create affordable housing, they could wind up with unintended consequences.