More on the Movies

Following up on yesterday’s post, I discovered how important product placement can be. Sometimes movie makers decide the products beforehand, before they even complete the script and select the …

A Star is Born

Heinz Ketchup had a cameo but Apple was a star.  I saw The Girl With The Dragon Tattoo yesterday and started to think about product placement. In this excellent film, while Heinz ketchup pla…

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