What Spaghetti Sauce Teaches Us

Henry Ford once said that: “If I’d have asked my customers what they wanted, they would have told me ‘A faster horse.’ ” Similarly, asked about spaghetti sauce during the 1980s, consumers primarily knew about Ragu’s plain, marinara and meat sauces. Because…

Pizza Price Wars

No one wins a pizza war. Having read a NY Times article about a pizza price war in NYC, I was curious about the supply side of the pizza business. So, this afternoon, I interviewed my local pizza counterman. The…

Green Jeans

Reading about a new Eco Index started me thinking about competition. The Eco Index is somewhat comparable to the Energy Star rating created by the EPA in 1992. For appliances, Energy Star ratings convey energy efficiency information. For apparel, the…

A Demand and Supply Lesson

A recent NPR report on the changing status of marijuana in California is also a supply and demand story. The story begins in 1983 when the Reagan administration sought to decimate pot production in California. As a result, supply would…

Khakis and Lettuce

Do you remember when we only had Levi’s? Until the late 1970s when Jordache arrived in department stores, buying jeans was not about style. After that, designer jeans became a fashion statement as did their higher prices.   I wonder…