Pooches and Prosperity

Chloe and Gus, my daughter’s miniature Pomeranians, consume organic dog food and use wee-wee pads, they visit the vet, the groomer, and enjoy their treats and toys. Because of Chloe and Gus, my cats, …

Beer Economics

In China, 1/2 liter of beer costs 9 minutes of work. To calculate how many minutes of work it takes to buy beer in 150 countries, Swiss bank UBS researchers divided the median wage in that country by …

India's Car Horns

Standing near a busy intersection in Calcutta, you would hear a horn honk every 3 seconds. Or, as one Audi India executive explained, “With the amount of honking in Mumbai, we do on a daily basi…

Coach and the Chinese Consumer

Reporting their 4th quarter earnings yesterday, Coach, the handbag and accessories retailer, disappointed investors when they said that US department store and factory outlet sales had slowed. They di…

Developing a Soda Habit

Why do Brazilians drink Coca-Cola? Our story starts during 1990. Trying to cope with an 80% monthly inflation rate, Brazilian shoppers rushed to supermarkets early in the morning before higher price s…

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