Why There Is No Such Thing as a Free Coupon

Last week, I paid $25 for three hours at an NYC parking garage. Others though paid $50 for the same amount of time. We could say that it cost me less. But there is much more to the story. What…

Coupon Economics

When Starbucks raised its prices during the beginning of 2010, it lowered the price of a tall regular to $1.70. But, if you wanted a splash of foam, a shot of espresso, or a touch of flavor, the addition could…