Coke and Pepsi

Pepsi has discovered that “fun for you” (chips and soda) increases revenue more than “good for you” (oatmeal, fruit juice, Gatorade). According to the WSJ, with Pepsi losing ma…

Soda Wars

Diet Coke just pushed Pepsi out of the #2 spot in soda sales. Other soda facts… As reported by Beverage-Digest, Coke (17%) remains the most popular carbonated soft drink with Diet Coke (9.9%) ne…

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