How Firms Compete With Hidden Messages

Have you noticed the arrow in FedEx’s logo? Especially because, in class, we have been looking at how oligopolies compete, I appreciated what this BusinessInsider slideshow said about their logo…

Fascinating Facts About Jeff Bezos

Try typing Relentless.com. A name that Jeff Bezos and his wife had considered when they created Amazon, still today, it takes you there. Some Jeff Bezos facts from The Everything Store: As a 6th grade…

Creative Destruction: Chain Store Wars

Visiting an Amazon distribution center in Chattanooga, Tennessee on Tuesday, President Obama was told by independent booksellers, “We are disheartened to see Amazon touted as a ‘jobs creat…

Speed Pricing

What does a price tell you? Assume that you were going to purchase a GE Advantium 120 microwave oven on Sunday, August 12. Comparing Sears, Best Buy and Amazon’s sellers at 3 a.m., you would hav…

Friction Free Clicks

Which friction minimizing invention received a patent in 1999? Amazon 1-Click. Described by Amazon in their application for patent 5,960,411, the purchaser just hits a button that activates the moveme…

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