Why the Name of a Country Is Its Brand

Like corporations, countries engage in branding when they change their name or try to influence what the world thinks about them and their products.

More of Our Sad Soybean Saga

Hearing it directly from a soybean farmer, we can learn the impact of China’s retaliatory tariff on U.S. farmers and of U.S. subsidies.

Why An Economist Might Like a Restaurant Queue

Because a restaurant queue can help supply and demand, some eating establishments create the signal that it sends to diners.

The Three Million Dollar Baseball Card

Ranging from current sluggers to past players, the market for baseball cards has created prices that are below $2 and more than $3 million.

The Unintended Consequences of Plastic Bag Bans

Although plastic bag bans do help the environment, they also create unintended consequences that might make them less desirable.

When a Tomato is Like a Washing Machine

Next winter, our salads could be much more expensive because a new 17.5% tomato tariff will shrink supply and spike prices.

Will We Really Pay More to be Green?

Although many of us express a willingness to pay more for green products, a close look reveals that price can still have a big impact on our decision.

The Secret Reason We Want Our Thin Mints

Totally ignoring their taste, an economist would have a surprising reason that explains why we love our Girl Scout Cookies.

The Economic Side of Legal Marijuana

When Massachusetts voters said yes to legal marijuana, they made an economic decision that relates to competition, taxes, and banking.

How An Elite College Determines Your Future

Students and their parents might be surprised that a diploma from an elite college might not have the life-changing impact they expect.