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More About Lines

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Previous ArticleWaiting In Line
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  1. Anonymous says:

    Being a consumer of Starbucks and Dunkin Donuts, I can definitely say the line is a huge issue. People plan their lives around waiting in line. In the morning they are not going to want to wait for their coffee when they are in a rush to get to work or they will not want to wait for gas when they need to get somewhere. It seems life has become all about how fast can things get done. The way to survive in any business these days is to keep up with the ever developing technology. Starbucks has put a new application on the iphone where you pay with your phone. This method has only taken off in California but it certainly is cutting edge and keeping up with the times. Today companies have to promote on thousands of different mediums such as television, radio, the internet and the millions of different websites and social networking, newspapers, magazines, and billboards. Competition has taken over every aspect of life, you cannot go anywhere without being accosted by advertisements and promotions. It is information and we are a 24/7 information consuming society.

  2. Anonymous says:

    Living in a town with many coffee shops in a concentrated area, I know that small details make all the difference when determining where to buy coffee. While Dunkin Donuts separates itself with a large selection of donuts, Starbucks largely sells its image. Because of this, Starbucks can afford to move more slowly. However, I think wait difference does matter while trying to win new customers over. People who patronize Dunkin Donuts but decide to try out Starbucks will survey it with a more critical eye and notice a slower-moving line, and since they are not waiting for anything considerably big or special, they will not be willing to waste the extra time.

  3. Anonymous says:

    I agree with Paige; as a consumer of Starbucks, I can say that while it looks like wait for coffee takes forever, it is actually the opposite. Starbucks knows that the majority of their consumers have places to be, so all the workers have a specific task to carry out to make the “waiting process” much shorter.

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